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Pepsi drops Sachin, Youngistaan Meri Jaan and roped in Ishant Sharma and Rohit Sharma while dropping Dravid and Ganguly.

Completing a phase-out of its aging cricket brand ambassadors, soft drinks major has dropped master blaster Sachin Tendulkar, whose long-standing contract with the company expired in May. As per market estimates, Tendulkar with a fee ranging between Rs 3-4 crore for endorsement per brand annually has been the most highly paid cricketer of his generation. For More @ Click Here